ROUSH Vehicles - Proudly Assembled In The U.S.A.

Roush-2012-Stage-3-Mustang-Assembly-Line Beginning as a start-up in 1996, the ROUSH Performance vehicle assembly program utilized the many capabilities of the larger ROUSH company.  At this point, vehicle assembly involved cars being put together in individual bays from start to finish.

Since that time, the program has evolved tremendously, in terms of both quality and efficiency.  ROUSH vehicles now go through an assembly line. Once a car is completed, it's given a test drive and goes through a thorough post-assembly quality check.

Not only has the ROUSH assembly process become much more sophisticated from its initial form, but it has never stopped improving. Workers on the line are encouraged to improve the parts of the build process that they touch. At ROUSH performance our build process is constantly evolving to ensure that we can deliver the highest quality build.

Tom Lipinski has been the vehicle production manager since 1997 and has been with ROUSH since 1992. He says, "The technicians on the production floor are true performance enthusiasts and because of this they take great pride in their craftsmanship.  You can see this on every supercharged vehicle that we produce – every powertrain technician takes ownership of their work by inscribing their name on the ROUSH powertrain build plaque located in the engine bay."


Take a test drive in a ROUSH vehicle at one of our dealers near you to see what our cars are made of.

ROUSH Authorized Dealers

For more information on ROUSH Performance Vehicles Please visit us at:

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About the author

ROUSH Performance
ROUSH Performance
ROUSH Performance, a division of Roush Enterprises, designs, engineers and manufactures completely assembled pre-titled vehicles, aftermarket performance parts, and superchargers for the global performance enthusiast market. Based in Plymouth Township, Michigan, ROUSH Performance was founded in 1995 by motorsports legend Jack Roush.